Reflective-solutions banner
The opening banner gives reflective materials a recognizable product and partner context.
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Clarity Innovations
Place specialist product information within a recognizable company story.
Project overview
Clarity Innovations: reflective materials presented with a clear purpose.
A corporate product website introducing reflective solutions with prominent partner branding and a company overview. Turquoise accents link the header and introduction while leaving the red partner banner visually distinct.
01
Client problem / requirement
Specialist material suppliers need to explain both their product context and business identity.
Specialist material suppliers need to explain both their product context and business identity.
Place specialist product information within a recognizable company story. The central design task is to make that route understandable from the first few sections.
Research & strategy
A content journey shaped around reflective materials.
Specialist material suppliers need to explain both their product context and business identity. The page responds through the following content and layout choices.
Partner branding
A separate company introduction prevents supplier branding from replacing the business story.
Company introduction
Turquoise accents link the header and introduction while leaving the red partner banner visually distinct.
What we designed and developed
The visible building blocks of the Clarity Innovations website.
Reflective-solutions banner
The opening banner gives reflective materials a recognizable product and partner context.
Partner branding
A separate company introduction prevents supplier branding from replacing the business story.
Company introduction
Turquoise accents link the header and introduction while leaving the red partner banner visually distinct.
02 / Project direction
Place specialist product information within a recognizable company story.
The opening banner gives reflective materials a recognizable product and partner context. A separate company introduction prevents supplier branding from replacing the business story.
What we focused on
What the Clarity Innovations presentation focuses on.
+The opening banner gives reflective materials a recognizable product and partner context.
+A separate company introduction prevents supplier branding from replacing the business story.
+Turquoise accents link the header and introduction while leaving the red partner banner visually distinct.
What it helped improve
What the finished presentation provides.
+A corporate product website introducing reflective solutions with prominent partner branding and a company overview.
+A separate company introduction prevents supplier branding from replacing the business story.
+Turquoise accents link the header and introduction while leaving the red partner banner visually distinct.
Business benefit
A focused digital introduction for Clarity Innovations.
A corporate product website introducing reflective solutions with prominent partner branding and a company overview. A separate company introduction prevents supplier branding from replacing the business story. Turquoise accents link the header and introduction while leaving the red partner banner visually distinct.
Recognizable offerReflective materials is the central subject of the presentation.
Organized informationPartner branding sits within a distinct section.
Relevant next stepCompany introduction remains connected to the page story.
Clarity Innovations
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