Styled-room hero
A styled room gives the opening a lifestyle context rather than beginning with an isolated product grid.
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Project overview
Home Kahani: homeware ecommerce presented with a clear purpose.
A homeware storefront pairing styled-room photography with collection routes, new arrivals, and shopping promotions. Collection imagery provides visual routes into different parts of the home.
01
Client problem / requirement
A varied home collection needs to balance room inspiration with practical product browsing.
A varied home collection needs to balance room inspiration with practical product browsing.
Turn room inspiration into a navigable shopping experience. The central design task is to make that route understandable from the first few sections.
Research & strategy
A content journey shaped around homeware ecommerce.
A varied home collection needs to balance room inspiration with practical product browsing. The page responds through the following content and layout choices.
Shopping-benefit cards
Three compact shopping cards introduce styling, arrivals, and offers as separate browsing prompts.
Collection pathways
Collection imagery provides visual routes into different parts of the home.
What we designed and developed
The visible building blocks of the Home Kahani website.
Styled-room hero
A styled room gives the opening a lifestyle context rather than beginning with an isolated product grid.
Shopping-benefit cards
Three compact shopping cards introduce styling, arrivals, and offers as separate browsing prompts.
Collection pathways
Collection imagery provides visual routes into different parts of the home.
02 / Project direction
Turn room inspiration into a navigable shopping experience.
A styled room gives the opening a lifestyle context rather than beginning with an isolated product grid. Three compact shopping cards introduce styling, arrivals, and offers as separate browsing prompts.
What we focused on
What the Home Kahani presentation focuses on.
+A styled room gives the opening a lifestyle context rather than beginning with an isolated product grid.
+Three compact shopping cards introduce styling, arrivals, and offers as separate browsing prompts.
+Collection imagery provides visual routes into different parts of the home.
What it helped improve
What the finished presentation provides.
+A homeware storefront pairing styled-room photography with collection routes, new arrivals, and shopping promotions.
+Three compact shopping cards introduce styling, arrivals, and offers as separate browsing prompts.
+Collection imagery provides visual routes into different parts of the home.
Business benefit
A focused digital introduction for Home Kahani.
A homeware storefront pairing styled-room photography with collection routes, new arrivals, and shopping promotions. Three compact shopping cards introduce styling, arrivals, and offers as separate browsing prompts. Collection imagery provides visual routes into different parts of the home.
Recognizable offerHomeware ecommerce is the central subject of the presentation.
Organized informationShopping-benefit cards sits within a distinct section.
Relevant next stepCollection pathways remains connected to the page story.
Home Kahani
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